In Class Exercise 07/01 - Twitter for Hotel Bookings

While I am looking at your online collaboration from the Community exercise...get started on Twitter.

This exercise should take 45 minutes.

As a group of 3, review Twitter and some booking sites - prepare to brief the class:

1. What is Twitter? How does it work? How does it relate to your blog? Facebook?

2. Inogo uses Twitter - how? Who does it reach? How does a hotel get distributed on Inogo?

3. Articles advise consumers on cutting travel costs. How does Twitter fit in?

4. How does Jet Blue use Twitter? Find a hotel group uses it the same way.

5. How does Hyatt Hotels use Twitter? How does it differ from Jet Blue.

State your group's conclusion on the pros + cons of Twitter asd an enterprise tool. Post in your blogs.